Sanpellegrino was the Gastronomy Principle partners for the 2016 Melbourne Food and Wine Festival. HHME managed all aspects of the sponsorship from the inauguration to umbrella event activations including a citrus stand at the River Graze event, Southbank.

Results Achieved

33 media items (syndicated to 140 outlets)

Total audience = 3,982,858

Naming Rights to Acqua Panna Global Wine Experience delivering strong results both print and online